What Makes You Beautiful

My Friend Creation: For Me

McDonald's: Summer Medley of Surprices

More and more McFloat lovers are getting the surprise of their lives by winning their very own Samsung Galaxy Tab 7.0 Plus! Congratulations to the following winners:

• Mary Ann Manila on April 16

• Jccris P. David (April 17)

• Emily Alcoy (April 20)

• Dennis Desquitado(April 23)

• Peachy CanetGenovia(April 23)

• Cristina Ordonez (April 23)

• Grace Jimeno(April 25)

• Kurt Roven Nicolas (April 26)

• Ronaldo Noblesala(April 27)

• Jean Geraban(April 30)

• Susan Eliang(May 2)

• MelchorPantas(May 2)

• Aaron Barcelon(May 2)

Walk on sunshine with these lucky fans by getting your favorite McFloat flavor before the promo ends on May 31 and win your very own Samsung Galaxy Tab 7.0 Plus. Hurry!

 

McDonald's Character

So, as a fast food chain. Hindi mawawala yong mga Maskots:

 

The Four Primary McGods

· Ronald McDonald 

           The supreme divinity

           All powerful and all knowing

· Grimace

           The second McGod in the primary McHierarchy

           Grimace was created by Ronald and rules over the evening.

· Hamburglar

            The tertiary McGod in the McHierarchy. Somewhat mischievous, Hamburglar rules over the night.

· Birdie

            The quaternary McGod in the McHierarchy

            Birdie is sometimes referred to as the Early Bird McGod, due to her rule during the early morning hours.

The Secondary McGods

· Mayor McCheese            · Officer Big Mac        
· Captain Crook                · The Professor            
· Uncle O’ Grimacey           · Sundae                             

· CosMc                          · Bernice      
· Vulture                          · Iam Hungry            
· Griddler                        · Mike the Microphone

The McDemiGods (Child McGods)

· Fry Kids

· Hamburger Patch

· Happy Meal Gang

· The McNugget Buddies

McDonald's Commercial

So, as a fast growing food chain, McDonald's Corporation should do a commercial to influence People in the Philippines to buy their goods. So in past 18 years old of my existence may mga commercial na tumatak sa ating isipan. Some of them are:

   

Ronald McDonald's Charity

RONALD McDONALD HOUSE CHARITIES (RMHC) was established to improve children’s lives through programs that address their need for shelter, education, and happiness. RMHC currently has two flagship programs which focus on different but equally essential aspects of a child’s development: BRIGHT MINDS READ (BMR), a program that aims to teach beginning reading, and BAHAY BULILIT, which strives to build day care centers in areas where they are most needed.

Since its inception, RMHC has raised 30 million pesos, helping more than 2 million children all over the country. It regularly holds fund-raising events (such as golf and badminton tournaments) and participates in World Children’s Day activities, to help raise awareness on the situation of Filipino children. With your support, RMHC will be able to brighten the future of more children as it expands its programs to areas that need the most help and attention.

The Bright Minds Read (BMR) program was launched in response to a Department of Education survey that 4 out of 10 first graders who attend public schools cannot read. The program aims to teach reading, comprehension, and critical thinking skills to students who are mostly first time readers. It creates educational materials specially designed to make beginning reading more fun and much easier. It also provides training for teachers so their lessons are easy to understand and apply.

In 2002, BMR began pilot-testing in 14 public schools in 14 municipalities in NCR, reaching a total of 4,200 pupils. In its initial run, BMR reduced the rate of non-readers from 40% to only 4% at the end of the school year! Since then, 2,200 public schools all over the country are now under the BMR program. Presently working tirelessly with the Department of Education, it aims to bring the program to more children across the region and cover all 37,000 public schools. BMR’s goal is to make EVERY CHILD A READER BY 2013.

While beginning reading is a critical starting point on a journey towards literacy, the ultimate goal of Bright Minds Read to instill in children a genuine love for reading that will stay with them for life.

It is said that children are most receptive to learning during their younger years. With this in mind, RMHC established Bahay Bulilit, where children are offered something others never get: a safe, enriching place where they can test their wings so that someday, their dreams can take flight. Bahay Bulilit is a program implemented in partnership with the Department of Social Welfare and Development and local government units. It builds day care centers in depressed areas so that low-income families can avail of the benefits of a typical day care center without the expensive cost.

Bahay Bulilit teaches children from 2 to 5 years old crucial skills to prepare them for formal schooling. Seasoned social workers are on hand to facilitate lessons and group activities where the children learn social interaction, proper behavior, and important values.

Today, there are 19 Bahay Bulilit Day Care Centers nationwide. Driven by its goal of touching the lives of more Filipino children, RMHC is committed to building 100 Bahay Bulilit day care centers all over the country.

At Ronald McDonald House Charities, every centavo helps light a child’s path to a better future. That is why McDonald’s is making sure you have as many ways to show your support. Below are means by which you can support RMHC and its programs:

Buy a Happy Meal, Help a Child

For every Happy Meal you buy, 50 centavos goes to Ronald McDonald House Charities – helping RMHC offer safe havens and opportunities for children to learn and grow.

Every Coin Counts

Coin boxes may be found in all McDonald’s stores so you can conveniently drop your contribution.

If you have any questions regarding Ronald McDonald House Charities or would like to participate in its programs and activities, please email us at RMHC@ph.mcd.com.

McDonald's Corporation: Bi Love Story

I want to share a Beautiful Story to you guys, Entilted "McDonald's (Bi Love Story)", It's a Gay Love Story which I was read last month. Read at your own risk.(:

Click Here to download the .docx file

McDonald's Menu

If you wonder what can you order in McDonald's, here are the example:

For the complete menu, Click here for the complete menu list.

McDonald's Philippines turns 30 with a new look

Last September 30, 2011, McDonald's Philippines  turns a big 30!

The first McDonald's in the Philippines opened in 1981 in Morayta. Today, there are about 325 McDonald's branches all over the country.

To celebrate three decades of serving burgers, fries, sundaes, chicken and more to young and old alike, 4 Anniversary Stores (Makati Cinema Square, Greenhills, Quezon Ave. and North Ave.) underwent a major renovation to give McDonald's a brand new look.

This new design concept can actually be seen already in McDonald's stores in other parts of the world. Some of the features include comfortable, spacious dining areas, vivid colorsplashes, dynamic graphics and architectural accents. Common to every branch are some features. A red blade (vertical external posts that distinctly mark every McDonald's store), a white ribbon (horizontal lines that go around the external part of the store), and a pylon (the familiar McDo yellow arch), and TidyMan (a caricature that marks the spot in each branch where people can dispose of garbage).

 

Modern graphics 

 

Tidy Man

 

Men's room

 

Ladies' room

Despite some common features, the anniversary stores do not look the same. The profile of the type of people who frequent each branch was studied so that every branch layout projects the lifestyle and habits of its clientele.

MAKATI CINEMA SQUARE

             The theme here is FORM. Instead of bright colors, this branch is done up in subdued brown considering that most of those who come here are urban dwellers. Following the red blade design outside, a red ribbon runs around the ceiling of the branch. Stylized text and modern graphics line the walls.

 

 

 

 

 

GREENHILLS

               This is the one closest to me and is the first ever drive-thru McDonald's branch. It actually did not need renovating as it is one of the newly renovated branches that sports a modern look. But it's been redone again to reflect FUN. The Italian designer, Fred Avanci, who designed the Greenhills look calls it LIM (short for Less Is More). Majority of those who come here are very young so splashes of color and a polka dot wall are used as accents. The colors used in this branch are warm. Because it is one of the 24/7 branches which also has a McCafe and a Dessert Center, the entire branch has been zoned. For example, the area nearest the McCafe has furniture and designs that look like a cafe, including small round tables since it is expected that those who stay here usually order coffee and sandwiches only. This is different from the zone area for the usual McDonald's crowd where tables are larger to accommodate those having meals.

 

 

 

 

 

QUEZON AVENUE

               The theme here is ALLEGRO CLASSIC. Allegro means "happy" so while the colors are subdued (browns, reds, whites and oranges), this branch still looks very vibrant and gives out a cafe ambience. Its signature look is a bullseye. There is a party area as well as a play area for the toddlers. This is also a 24/7 branch with a McCafe and Dessert Center.

 

 

 

 

 

 

NORTH AVENUE

             ALLEGRO URBAN is the look in this branch which is near Trinoma. The crowd here is older and urban so the branch features high ceilings and warm colors as well. It is a 24/7 branch as well but only has a McCafe machine and not a full-fledged McCafe. It's got a Dessert Center as well.

 

 

 

 

I'm excited to drop by the Greenhills branch and check out the newly renovated place in person. Once these changes are rolled out to the remaining branches, the McDonald's experience is sure to become a lot better.

HAPPY 30th ANNIVERSARY to McDonald's Philippines !

McDonald's Corporation: Dagupan

As I said earlier this blog is all about McDonald’s Corporation specially in the branch inside the City of Dagupan. Which is located in :

            ØG /F CSI The City Mall, CSI-Lucao, Dagupan City, Pangasinan, Philippines

If you had a Question or Suggestion how to improve their services you can contact them here : 

           Ø  Telephone:  (6375) 523-4718                 

           Ø  Place Email: writeus@ph.mcd.com        

McDonald's Corporation: Overview

Corporate overview

Facts and figures

            McDonald's restaurants are found in 119 countries and territories around the world and serve 58 million customers each day. McDonald's operates over 31,000 restaurants worldwide, employing more than 1.5 million people. The company also operates other restaurant brands, such as Piles Café.

Focusing on its core brand, McDonald's began divesting itself of other chains it had acquired during the 1990s. The company owned a majority stake inChipotle Mexican Grill until October 2006, when McDonald's fully divested from Chipotle through a stock exchange. Until December 2003, it also owned Donatos Pizza. On August 27, 2007, McDonald's sold Boston Market to Sun Capital Partners.

In March 2012, McDonald's quietly resigned its membership in the American Legislative Exchange Council (ALEC) saying only it was a "business decision".

Types of restaurants

             Most standalone McDonald's restaurants offer both counter service and drive-through service, with indoor and sometimes outdoor seating. Drive-Thru, Auto-Mac, Pay and Drive, or "McDrive" as it is known in many countries, often has separate stations for placing, paying for, and picking up orders, though the latter two steps are frequently combined; it was first introduced in Arizona in 1975, following the lead of other fast-food chains. The first such restaurant in Britain opened at Fallowfield, Manchester in 1986.

In some countries, "McDrive" locations near highways offer no counter service or seating. In contrast, locations in high-density city neighborhoods often omit drive-through service. There are also a few locations, located mostly in downtown districts, that offer Walk-Thru service in place of Drive-Thru.

To accommodate the current trend for high quality coffee and the popularity of coffee shops in general, McDonald's introduced McCafé, a café-style accompaniment to McDonald's restaurants in the style of Starbucks. McCafé is a concept created by McDonald's Australia, starting with Melbourne in 1993. Today, most McDonald's in Australia have McCafés located within the existing McDonald's restaurant. In Tasmania, there are McCafés in every store, with the rest of the states quickly following suit. After upgrading to the new McCafé look and feel, some Australian stores have noticed up to a 60% increase in sales. As of the end of 2003 there were over 600 McCafés worldwide.

            Some locations are connected to gas stations/convenience stores, while others called McExpress have limited seating and/or menu or may be located in a shopping mall. Other McDonald's are located in Wal-Mart stores. McStop is a location targeted at truckers and travelers which may have services found at truck stops.

           Since 1997, the only Kosher McDonald's in the world that is not in Israel, is located in the "Abasto de Buenos Aires", Argentina.

Redesign

           In 2006, McDonald's introduced its "Forever Young" brand by redesigning all of its restaurants, the first major redesign since the 1970s. McDonald's has invested $1 billion to redesign nearly all of the 14,000 restaurants by 2015.

          The goal of the redesign is to be more like a coffee shop, similar to Starbucks. The design includes wooden tables, faux-leather chairs, and muted colors; the red is muted to terra cotta, the yellow was turned golden for a more "sunny" look, and olive and sage green were also added. To warm up its look, the restaurants have less plastic and more brick and wood, with modern hanging lights to produce a softer glow. Many restaurants now feature free Wi-Fi and flat screen TVs. Other upgrades include double drive-thrus, flat roofs instead of the angled red roofs, and replacing fiber glass with wood. Also, instead of the familiar golden arches, the restaurants now feature "semi-swooshes" (half of a golden arch), similar to the Nike swoosh.

Business model

          McDonald's Corporation earns revenue as an investor in properties, a franchiser of restaurants, and an operator of restaurants. Approximately 15% of McDonald's restaurants are owned and operated by McDonald's Corporation directly. The remainder are operated by others through a variety of franchise agreements and joint ventures. The McDonald's Corporation's business model is slightly different from that of most other fast-food chains. In addition to ordinary franchise fees and marketing fees, which are calculated as a percentage of sales, McDonald's may also collect rent, which may also be calculated on the basis of sales. As a condition of many franchise agreements, which vary by contract, age, country, and location, the Corporation may own or lease the properties on which McDonald's franchises are located. In most, if not all cases, the franchisee does not own the location of its restaurants.

          The United Kingdom and Ireland business model is different than the U.S, in that fewer than 30% of restaurants are franchised, with the majority under the ownership of the company. McDonald's trains its franchisees and others at Hamburger University in Oak Brook, Illinois.

In other countries, McDonald's restaurants are operated by joint ventures of McDonald's Corporation and other, local entities or governments.

         As a matter of policy, McDonald's does not make direct sales of food or materials to franchisees, instead organizing the supply of food and materials to restaurants through approved third party logistics operators.

         According to Fast Food Nation by Eric Schlosser (2001), nearly one in eight workers in the U.S. have at some time been employed by McDonald's. (According to a news piece on Fox News this figure is one in ten.  The book also states that McDonald's is the largest private operator of playgrounds in the U.S., as well as the single largest purchaser of beef, pork, potatoes, and apples. The selection of meats McDonald's uses varies with the culture of the host country.

McDonald's Corporation: History

History

The oldest operating McDonald's restaurant was the third one built, opening in 1953. It is located at 10207 Lakewood Blvd. at Florence Ave. in Downey, California (at 33.9471°N 118.1182°W ).

                The business began in 1940, with a restaurant opened by brothers Richard and Maurice McDonald at 1398 North E Street at West 14th Street in San Bernardino, California (at 34.1255°N 117.2946°W ). Their introduction of the "Speedee Service System" in 1948 furthered the principles of the modern fast-food restaurant that the White Castle hamburger chain had already put into practice more than two decades earlier. The original mascot of McDonald's was a man with a chef's hat on top of a hamburger shaped head whose name was "Speedee". Speedee was eventually replaced with Ronald McDonald by 1967 when the company first filed a U.S. trademark on a clown shaped man having puffed out costume legs.

                McDonald's first filed for a U.S. trademark on the name "McDonald's" on May 4, 1961, with the description "Drive-In Restaurant Services", which continues to be renewed through the end of December 2009. In the same year, on September 13, 1961, the company filed a logo trademark on an overlapping, double arched "M" symbol. The overlapping double arched "M" symbol logo was temporarily disfavored by September 6, 1962, when a trademark was filed for a single arch, shaped over many of the early McDonald's restaurants in the early years. Although the "Golden Arches" appeared in various forms, the present form as a letter "M" did not appear until November 18, 1968, when the company applied for a U.S. trademark. The present corporation dates its founding to the opening of a franchisedrestaurant by Ray Kroc, in Des Plaines, Illinois, on April 15, 1955, the ninth McDonald's restaurant overall. Kroc later purchased the McDonald brothers' equity in the company and led its worldwide expansion, and the company became listed on the public stock markets in 1965. Kroc was also noted for aggressive business practices, compelling the McDonald brothers to leave the fast food industry. The McDonald brothers and Kroc feuded over control of the business, as documented in both Kroc's autobiography and in the McDonald brothers' autobiography. The San Bernardino store was demolished in 1976 (or 1971, according to Juan Pollo) and the site was sold to the Juan Pollo restaurant chain. It now serves as headquarters for the Juan Pollo chain, as well as a McDonald's and Route 66 museum. With the expansion of McDonald's into many international markets, the company has become a symbol of globalization and the spread of the American way of life. Its prominence has also made it a frequent topic of public debates about obesity, corporate ethics and consumer responsibility.

McDonald's Corporation

Click here to visit their Official Website.

So, Today I wanna start my second post in this blog by defining what is “McDonald’s Corporation”.

According to wikipedia.org :

                  It is the world's largest chain of hamburger fast food restaurants, serving around 68 million customers daily in 119 countries. Headquartered in the United States, the company began in 1940 as a barbecue restaurant operated by Richard and Maurice McDonald; in 1948 they reorganized their business as a hamburger stand using production line principles. Businessman Ray Kroc joined the company as a franchise agent in 1955. He subsequently purchased the chain from the McDonald brothers and oversaw its worldwide growth.

                 A McDonald's restaurant is operated by either a franchisee, an affiliate, or the corporation itself. The corporation's revenues come from the rent, royalties and fees paid by the franchisees, as well as sales in company-operated restaurants. McDonald's revenues grew 27 percent over the three years ending in 2007 to $22.8 billion, and 9 percent growth in operating income to $3.9 billion.

                 McDonald's primarily sells hamburgers, cheeseburgers, chicken, french fries, breakfast items, soft drinks, milkshakes and desserts. In response to changing consumer tastes, the company has expanded its menu to include salads, wraps, smoothies and fruit.